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Featured products

kinda : vibin'kinda : moody
almost ready™ cushion foundation
lightlight
findyourmatch™ | foundation trial kit - try before you buy

almost blended™
blush

new launch
meet the almost blended™ blush

almost blended™ blush

NEW LAUNCH
india's first
cushion blush

Its great overall, found my closest match till date and which was difficult even in 30 shades variety amazing formula and doesn’t oxidize (chef’s kiss)

Richa Mahajan

Absolutely loved this concept! Was able to match my shade perfectly and also order the correct one for me.

Twisha Pai 

Loved the kit, i found my perfect match, and so did my friend! I immediately ordered the full size. Very thoughtful, very effective, amazing product.

Chaitra Vallabhaneni

The product is too good it just blended with my skin so well highly recommended

Sneha Jadhav

I generally have a hard time finding my perfect shade when it comes to foundation, but the unfltrd one is my perfect shade match. It feels like my skin but better!

Anisha

find your shade in 30 seconds

34,000+ women found their shade with unfltrd

take the quiz

simplifying your base routine

shade matching kit

STEP 1

shade matching kit

100% redeemable foundation trial kit • redeem against the cushion foundation

₹349

cushion foundation

STEP 2

cushion foundation

your go-to everyday base • foundation x skin tint • weightless • non oxidizing

₹1348 ₹999

refill pans

STEP 3

refill pans

buy the compact once, refill endlessly

₹899

a note from the founder

"do you read the words “faux filter” “pro filter” “filter finish” “flawless finish” “photofinish”.

well, i did, and it felt like i didn’t belong in those terms used to define base makeup.

because no matter how much makeup you put on your face, it’s never EVER going to look like an instagram model. (we all know those photos are airbrushed!)

but that is exactly why we unfilter your makeup with unfltrd."

- love, ghazal

If you hate heavy foundation, these cushion foundations are for you. For glass skin, on-the-go touch-ups, and lightweight coverage that still delivers a glow, these cushion foundations do it all.

Cushion foundation because you're always almost ready, almost on time, and one rickshaw ride away from melting. lightweight coverage + hydration without the cakey situation.

The almost ready™ cushion foundation by un:fltrd is designed to melt seamlessly into the skin while still looking natural, making it ideal for travel beauty routines. The compact format also makes quick touch-ups between destinations incredibly convenient.

Cosmopolitan India
Hindustan Times
Hello!

not just customers. co-creators.

the un:fltrd circle is our community, inspired by an imperfect circle. join the circle to be the first to know, test, and shape what we do next, from launches and restocks to workshops, and a seat at the table.